- Accomplished AI and technology executive to lead IAS's next phase of innovation and growth; Lisa Utzschneider to serve as Special Advisor to the Board through year-end
The appointment reflects IAS‘s long-term strategic vision for the future of digital advertising. As AI transforms how media is planned, bought, measured, and optimized, advertisers increasingly need trusted intelligence to make real-time decisions. Jones’s deep expertise across product, technology, and AI uniquely positions IAS to build on its leadership in media quality while accelerating the company's next phase of innovation.
Jones brings more than two decades of experience leading product and technology organizations across enterprise and consumer software. She previously served as CEO of Bumble and CEO of Slack following its acquisition by Salesforce, where she was Executive Vice President and General Manager of Digital Experiences. Earlier in her career, she held leadership roles at Sonos and spent more than a decade at Microsoft.
“IAS occupies a unique position in the market,” said Jones. “The company has built an extraordinary technology foundation and has earned real trust across the industry, and with customers around the world. As advertising undergoes another wave of transformation driven by AI, I believe IAS is exceptionally well positioned to lead, innovate, and help customers navigate what‘s next. I see an incredible opportunity to build on the momentum already in place and help shape the company’s next chapter of growth.”
The appointment follows a comprehensive succession process led in partnership with the Board of Directors, Novacap, and Utzschneider.
“Leading IAS has been one of the greatest privileges of my career,” said Utzschneider. “Together, we‘ve transformed IAS into one of the world’s most trusted media quality companies, expanding our AI-driven technology to help customers navigate digital advertising with greater intelligence, transparency, and confidence. With Lidiane at the helm, I could not be more excited about the future of IAS.”
About Integral Ad Science:
Integral Ad Science (IAS) is a leading global platform that connects AI-powered media quality to real business outcomes - from brand perception to sales lift. We empower brands, agencies, and publishers to drive transparency, reduce waste, and unlock growth across the open web, social, CTV, and audio. By transforming massive data scale into actionable intelligence, IAS helps marketers optimize global campaigns in real-time to maximize the return on every media dollar invested. Learn more at integralads.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260707780892/en/
언론연락처: Integral Ad Science Jessica Meyers Broadsheet Communications Kyle Kuhnel
이 뉴스는 기업·기관·단체가 뉴스와이어를 통해 배포한 보도자료입니다.
ⓒ 주식회사 에이아이크리에이티브랩 & www.aifilmjournal.com 무단전재-재배포금지
BEST 뉴스
-
Esri to Debut the Power of Where Collection at 2026 Esri User Conference
Esri (https://www.esri.com/en-us/what-is-gis/overview), the global leader in location intelligence, will debut the Power of Where Collection (https://powerofwhere.com/?aduc=Public_Relations&aduca=2026-MUL-Esri_Press_Books&aduco=press-release&adum=Press_Release&adut=pow-series&... -
Statement on Terminating the Letter of Intent With AI Financial Corporation
Statement from Matthew Nicoletti, Chief Strategy Officer, Perpetuals.com (Nasdaq: PDC), on the proposed transaction with AI Financial Corporation. “Perpetuals has decided not to further pursue the acquisition of AI Financial Corporation’s subsidiary Alt5 Sigma Canada, Inc. and the earlier letter... -
디자인 툴 필요없다… 비즈뿌리오, 알림톡 전용 ‘이미지 메이커’ 출시
비즈뿌리오 ‘이미지 메이커’ 기능 출시 기업 메시징 서비스 비즈뿌리오를 운영하는 다우기술(대표 김윤덕)은 카카오톡 알림톡에 포함되는 이미지를 손쉽게 완성할 수 있는 ‘이미지 메이커’ 기능을 지난 1일 출시했다고 밝혔다. 최근 카카오톡 알림톡은 단순 텍스트 형태를 넘어 브랜드 로... -
MUUT, 신세계 강남점 입성… 롯데 잠실 이어 팝업 확대
신세계 강남 MUUT 팝업 전경 패션 아이웨어 브랜드 뭍(MUUT)이 7월 9일부터 22일까지 신세계백화점 강남점 5층 팝업 스테이지에서 팝업 스토어를 운영한다. 이번 팝업은 MUUT의 다양한 아이웨어 제품과 브랜드가 제안하는 스타일을 직접 경험할 수 있는 공간으로 꾸며졌다. 롯데월드몰 잠... -
글렌알라키 ‘15년 컬렉터스 에디션 PART I’으로 JPM 어워즈 금상 수상
글렌알라키 15년 컬렉터스 에디션 파트 1 프리미엄 주류 수입 유통사 메타베브코리아는 자사의 대표 싱글몰트 위스키 브랜드인 글렌알라키의 한정판 패키지 ‘글렌알라키 15년 컬렉터스 에디션 PART I’이 일본 마케팅 업계 최고 권위의 시상식인 ‘제54회 Japan Promotional Marketing Award... -
소비자는 부담 덜고, 어가는 판로 확대… GS더프레시 ‘ESG 장어덮밥’ 출시
GS리테일이 운영하는 슈퍼마켓 GS더프레시는 국내산 민물장어 소비 촉진을 위해 ‘국내산 통한마리장어덮밥’을 출시한다고 14일 밝혔다. 이번 상품은 GS더프레시가 한국어촌어항공단, 해양수산부와 함께 추진하는 ‘Co:어촌 프로젝트’ 일환으로 기획됐다. Co:어촌 프로젝트는 기업의 상품 개발·유통 역량과 국내 어가의 ...
